Seller Corner



Redefining Full-Service Your Partner to the World Buyers Search for Homes Northern California Leader
As a full-service Independent Sales Associate, your Coldwell Banker professional will handle the complexities of your transaction so you have peace of mind throughout the process. Here is a look at the duties your Sales Associate may perform on your behalf… International buyers of California real estate come from these countries1 –where Coldwell Banker is already a familiar name thanks to its vast office presence: While buyers use a variety of information sources to learn about homes for sale in their target neighborhood, Coldwell Banker knows that the vast majority will discover your home with the assistance of a real estate professional and the Internet. That is why Coldwell Banker offers a powerful combination of expert real estate representation and a dominant Web presence. Through its highly trafficked websites, expansive social media channels and powerful video marketing, Coldwell Banker reaches more online consumers than any other real estate brand, providing more exposure for your home to the world’s audience.



Powerful Web Exposure Website Featured Positioning   Socially Connected 360° Approach
With 92% of home buyers using the Internet as part of their home search, working with a real estate brokerage with a strong online presence is imperative. Coldwell Banker’s comprehensive Internet strategy includes displaying clients’ homes with a detailed property description and multiple photos on the leading real estate websites, In addition to Coldwell Banker’s powerful network of more than 700 websites, your property will enjoy featured positioning on nine of the most dominant real estate portals today, which account for approximately 83% of the online real estate market share Coldwell Banker is the #1 real estate brand online and the most followed real estate company in social media and for good reason—it has an impressive array of social media tools designed to engage, entertain and connect with today’s home buyers and drive those leads directly back to its websites, further exposing your property. With 92% of home buyers using the Internet as part of their home search and an ever increasing number of home searches being done on mobile and tablet devices, it’s imperative to partner with a real estate brokerage that understands how to reach today’s buyers and has the marketing strategy and technology to deliver on it.